News from bursary partner Kingston University. Liveryman Alison Baverstock has, with research colleague, economist Jackie Steinitz, devised a formula to guide publishers on the potential success or failure of political biographies. Commissioning new titles in all subject areas can entail a leap of faith. No doubt publishers will be delighted to have access to this research which will enable a decision about
whether to commission a political biography or not to be made in such a way as to require less of a leap! The full press release from Kingston is available by clicking here. It is interesting to note that inspiration to undertake the research was in part derived from the fact that President Donald Trump – despite not garnering popularity worldwide – is having such a big impact on political publishing sales!