WARRANT 2025 RENEWAL - INITIATIVE OFFICE PRODUCTS (INTEGRA BUSINESS SOLUTIONS LTD)
18 FEBRUARY 2025
Warrant awarded to Integra for own brand, Initiative, that provides Integra members with competitively priced products for their customers whilst enabling them to achieve attractive margins. It also gives them a differentiated range to go to market.
Integra provides its members with pricing support, additional rebates and a marketing support programme including consumer website, dedicated catalogues and direct mail, email, web and social media content. It was one of the first own label product range to become a brand in the Office Products sector and enables the independent dealer to compete with global players.