WINNER - START-UPS - PERLEGO
12 NOVEMBER 2024
Perlego is an online subscription library offering learners access to over a million professional and academic titles. Our model is the first and only in the publishing industry to aggregate the majority of global publishers, including renowned names such as Wiley, Taylor & Francis, and Cambridge University Press, under an unlimited, 'all-you-can-read' subscription. This helps break down barriers to affordability, geography, and availability often associated with traditional publishing.
Accessibility is another cornerstone of Perlego's innovation, and we are proud to have been awarded a 100% Gold ASPIRE rating for our commitments. Perlego is available on all digital platforms, either via desktop or iOS & Android applications. Whether online or offline, learners can access their course materials anytime, anywhere, providing unparalleled flexibility. Collaboration is at the heart of our mission. We actively engage with our partner publishers to understand and address industry challenges. In response to declining student spending and the rise of piracy, our innovative learner acquisition strategy leverages Search Engine Optimisation (SEO) and Search Engine Marketing (SEM) to redirect users searching for pirated content to our platform. This not only benefits learners with an affordable and convenient alternative, but also provides publishers with an additional revenue stream without compromising existing sales. Furthermore, data plays a pivotal role in enhancing the learner experience. We harness its power to curate personalised offerings, recommend relevant content, and provide actionable analytics to publishers, empowering them to make informed decisions regarding content development and marketing strategies. With a global presence spanning 175 countries and 191 nations, and a 53% year-over-year increase in D2C subscribers, Perlego is making a profound impact on learners and publishers worldwide. Our innovative approach aims to democratise access to educational resources while supporting publishers in reclaiming revenue lost to piracy. Our platform serves as a catalyst for positive change in the educational landscape, benefiting learners and publishers alike.